Fujifilm Camera Loan Offers This Winter at FUJIFILM House of Photography

If you're deciding on your next camera, a free Fujifilm loan lets you try it in your day-to-day first. This winter, FUJIFILM House of Photography is making that easier with longer loans. Here's what you can expect over the next few months:

• Until Monday 30 November 2026: try the FUJIFILM X-T50 or FUJIFILM GFX100RF free for four days instead of the usual two.
• From 18 December 2026: book a free loan on any product and keep it until 5 January 2027.
• After your loan: buy a qualifying product and claim a voucher for a FUJIFILM School event.

How Try Before You Buy works

Try Before You Buy is a free way to test the latest Fujifilm kit and see how it works for you. You borrow a camera or lens for two days as standard, then decide whether to buy.

There are two ways to borrow. With Loan In Store, you collect from our Covent Garden store after 1pm with photo ID and return the kit before 1pm on your return day. With Loan Direct, we deliver to your door the day before your loan starts and collect it the day after your loan ends. Every loan needs a refundable deposit, and each person gets one free loan per product.

Top tip: if you collect in store, our team will be happy to talk you through setting up the camera for your style of photography. For ideas on how to plan your loan, read our camera loan tips.

Try the FUJIFILM X-T50 and FUJIFILM GFX100RF free for four days

The four-day loan is available until Monday 30 November 2026 on both cameras. With four days you can get to know the controls first and still have time for a proper day out with it. You can use the offer with Loan In Store and Loan Direct.

The FUJIFILM X-T50 for compact, film-inspired photography

Small and packed with features, the FUJIFILM X-T50 is a good first step into X Series and an easy travel companion. At 438g with battery and memory card, it still carries a 40.2MP APS-C sensor and up to 7.0 stops of in-body image stabilisation. Turn the Film Simulation dial on the top plate to switch looks in a second, with 20 Film Simulations to choose from, including REALA ACE.

The FUJIFILM GFX100RF for large format detail

The FUJIFILM GFX100RF puts a 102MP large format sensor (43.8mm by 32.9mm) inside a rangefinder-style body. At approximately 735g, it's the lightest camera in the GFX series. The fixed 35mm f/4 lens, a 28mm equivalent, includes a built-in 4-stop ND filter and focuses as close as 20cm for still life and detail work. Spin the Aspect Ratio dial and you can compose in any of nine ratios, including 1:1 and the panoramic 17:6. If you print large but don’t want to carry a big kit bag, this is the one to borrow.

Free extended loans over Christmas

Book a loan on any product from 18 December 2026 and you can keep the kit until 5 January 2027. That's long enough to fit around family plans and time off work. Store hours and delivery days change over the bank holidays, so check your dates when you book.

Try your loan camera on a winter walk or in a dimly lit room to test how it handles low sun and indoor light. Check availability for your chosen product on our camera and lens loans page. If you love your kit and want to buy it, our guide to Fujifilm's winter promotions covers this season's deals.

Bought after your loan? Claim a FUJIFILM School voucher

If you buy your kit after borrowing a qualifying product, you can claim a FUJIFILM School voucher. It's worth £75 for qualifying X Series products and £175 for qualifying GFX products, and you can use it for FUJIFILM School events only. The FUJIFILM X-T50 and FUJIFILM GFX100RF are both on the qualifying list. You'll find every qualifying product and participating retailer on our Try Before You Buy offers page.

Vouchers are redeemed online only. Any balance stays on your account for future events. Find out more about FUJIFILM School, or browse our what's on page to see the events you could book.

To claim your voucher:

1. Buy the product new from a participating retailer within 30 days of your Try Before You Buy "Order Closed" email.
2. Log in to your House of Photography account and submit a claim with the product's serial number and a VAT receipt or invoice. Retailer order confirmations aren't accepted as proof of purchase.
3. Once your claim is approved, we'll add a free voucher order to your account. Within 28 days of approval, you'll receive an order confirmation email with your voucher code.
4. Log in to your House of Photography account, go to Gift vouchers and enter the code. The funds are added to your account, ready for your next event.

Book your loan

Choose your camera and either Loan In Store or Loan Direct when you book. Extended loan lengths apply only to loans within the offer dates above. Outside those dates, our standard two-day Try Before You Buy loan applies.

Borrow the camera you've been eyeing and see what you create with it. Book your free Fujifilm loan today.

FAQs

Is a Fujifilm camera loan free?

Yes, there's no charge to borrow. A refundable deposit applies, and the winter offers extend the free period on the products they cover. If you want to keep the kit for longer, there's a small daily fee.

Do I need to pay a deposit?

Yes. A refundable deposit applies to each loan, whether you collect in store or choose Loan Direct.

Which products qualify for the voucher?

The qualifying products and participating retailers are listed on our Try Before You Buy offers page. The FUJIFILM X-T50 and FUJIFILM GFX100RF are both on the list.

Can I borrow the same product twice for free?

No. Each person gets one free Try Before You Buy loan per product, but you can still borrow other products.