From a free battery charger to a free lens filter with a qualifying purchase, these limited-time offers are designed to make your camera upgrade even more rewarding. Whether you’re an experienced professional or a passionate hobbyist, you’ll get the chance to test-drive your kit, fall in love with it, and then take advantage of exceptional value when you’re ready to make it yours.
Offers apply both in-store at the FUJIFILM House of Photography and via our convenient Loan Direct service, so you can find your perfect match from wherever you are.
Explore the range of current offers below and take the next step towards your dream setup, with total confidence and incredible value.
This offer is open to residents of Great Britain who are over 18 years old.
Your product must be purchased NEW from one of our Participating Retailers (see terms and conditions for more information).
Second-hand or refurbished products are excluded from this promotion.
Claims must be submitted within 30 days of completing your purchase.
Only one free gift can be claimed per kit or bundle purchased..
Your purchase must be genuine and for personal use—claims for refunded, exchanged, or counterfeit products will not be accepted.
This exclusive offer is only available on selected cameras and lenses, purchased between 1st February 2025 and 31st January 2026.
*Qualifying products only. See Terms and Conditions for details.
FUJIFILM Loan Promotion (hereafter referred to as the "Promotion") is promoted by FUJIFILM (UK) Ltd, FUJIFILM House, Whitbread Way, Bedford, MK41 0ZE (the "Promoter"). 4Fill Europe LTD (herein after referred to as “4FILL”) of Unit 5, Wellbrook Farm, Berkeley Road, Mayfield, East Sussex, TN20 6EH are administering this promotion on behalf FUJIFILM.
PROMOTIONAL PERIOD AND PARTICIPANTS
This promotion is only available for residents of Great Britain on Promotional Products hired through the Participant’s FUJIFILM House of Photography account via https://www.fujifilm-houseofphotography.com that commences between 00:00 on 1st February 2025 and 23:59 on 31st January 2026 (“Promotional Hire Period”). All other products are excluded.
PROMOTION
Customers who purchase a NEW qualifying FUJIFILM Camera or Lens Kit (“Qualifying Products”) between 1st February 2025 and 31st January 2026 (“Promotional Period”) are eligible for this promotion. Second-hand or refurbished FUJIFILM products are excluded.
When participating in this Promotion the Participant can claim either a FUJIFILM BC-W235 Dual Battery Charger or FUJIFILM Protector Filter in an appropriate size (PRF-58, PRF-62, PRF-67, PRF-72, PRF-77, PRF-82, PRF-95) for the item purchased (“The Offer”).
Register your Qualifying Products (Appendix 1) from a Participating Retailer (Appendix 2) after completing a FUJIFILM loan for the equivalent product and claim a complimentary Battery Charger or Lens Protector Filter.
The Offer offered under this Promotion is non-exchangeable, non-transferable and there is no cash or credit alternative available. Fulfilment of The Offer via the Participating Retailer is expressly prohibited. Duplicate claims of The Offer are excluded.
- shipment records to ensure that the Qualifying Product has been shipped to the relevant Qualifying Retailer.
- previous claims records to ensure that the serial number on the Claim Form has not been used before for a claim under a previous promotion or a previous claim under this promotion.
- the serial number with the Qualifying Retailers to ensure that the Qualifying Product has not been refunded or exchanged; and
- that the serial number follows a certain data logic in the data entry field.
By participating in this promotion, you are deemed to have agreed to be bound by these terms and conditions.
Qualifying Products – Appendix 1
Cameras
X-H2
X-H2S
X-S20
X-T5
GFX100 II
GFX100S II
GFX100RF
Lenses
XF10-24mm F4 R OIS WR
XF 16-50mm F2.8-4.8 R LM WR
XF 16-55mm F2.8 R LM WR II
XF16-80mm F4 R OIS WR
XF 18-120mm F4 R LM PZ WR
XF23mm F1.4 R LM WR
XF 33mm F1.4 R LM WR
XF 50-140mm F2.8 R LM OIS WR
XF 50mm F1.0 R WR
XF 56mm F1.2 R WR
XF 70-300mm F4-5.6 R LM OIS WR
XF80mm F2.8 R LM OIS WR Macro
XF90mm F2 R LM WR
XF100-400mm F4.5-5.6 R LM OIS WR
XF150-600mm F5.8-8 R LM OIS WR
XF 500mm F5.6 R LM OIS WR
GF20-35mm F4 R WR
GF23mm F4 R LM WR
GF30mm F3.5 R WR
GF32-64mm F4 R LM WR
GF45mm F2.8 R WR
GF45-100mm F4 R LM OIS WR
GF50mm F3.5 R LM WR
GF55mm F1.7 R WR
GF63mm F2.8 R WR
GF80mm F1.7 R WR
GF 100-200mm F5.6 R LM OIS WR
GF110mm F2 R LM WR
GF110mm F5.6 T/S Macro
GF120mm F4 Macro R LM OIS WR
GF250mm F4 R LM OIS WR
GF 500mm F5,6 R LM OIS WR
Participating Retailers - Appendix 2
Amazon*
Argos
Associated Photography
Bass & Bligh
Beverley Camera Centre Ltd
Cambrian Photography
Camera Centre Swansea
Camera Centre UK
Cameraland
Camera Plus
Campkins Future Vision
Canterbury Camera Centre
Carmarthen Cameras
Castle Cameras
Chas Norman Cameras T/A Pantiles Cameras
Chiswick Camera Centre
Chris Goodhead Photographic
Clifton Cameras
Clock Tower Cameras
Comley Cameras
Currys
CVP
D.H. James Ltd
Dale Photographic
Digital Camera Shop / Camerabox Kettering
Digital Distribution
Ffordes Photographic
Fixation UK
FUJIFILM E-Shop
FUJIFILM House of Photography
Guernsey Photographics
H.A. Baker Photographic
Harpers Group (Woking) Ltd
Harrison Cameras
Harrods
Island Photo Centre
Jessops
John Lewis
Littlewoods
London Camera Exchange
Park Cameras
Peter Rogers Photographic
Photo Express (Lakeland)
Priddy’s
Proactive UK
Scan Computers
Selfridges & Co
Seymour Harrison
Skears Photographic
St. Ives Camera Company
South West Optics
Swains
T4 Cameras
The Flash Centre
UK Optics T/A UK Digital
Very
Wessex Photographic
Wex Photo Video
Wilkinson Cameras
York Camera Mart
* Applies to purchases from Amazon directly – excludes third-party sellers
Subscribe to the House of Photography newsletter to hear about products, exclusive promotions, and upcoming events.
By clicking Subscribe, you are sending your information to FUJIFILM UK which will only use your information for the purpose of sending you updates on the latest from Fujifilm as well as information on new offers and promotions. You can opt-out from receiving this information at any time. Please refer to our privacy policy.